Adding Banners

I’ve been getting a lot of requests for an explanation as to how to install banners on your website. It’s pretty easy and effective if you have good traffic to your website. the steps are pretty easy, once you get into your own website’s code.

1. Click to the youPump Page with the banners www.youpump.com/banners.html – scroll down to the section that says “Banners for your Website”.

2. We give you a snippet of code that looks like this. You need to paste this in your site.
<a href=”http://www.pumpone.com/trainer/1001” target=”_blank”>

<img src=”http://www.youpump.com/images/BannerName” alt “Go to my store at PumpOne.com”

border=0></a>

3.Replace the red “1001” with your user ID AND Replace the red “BannerName” with the exact file name of the banner you like. The banners to choose from are labeled and displayed at the bottom of the page.

4. Email us for help.

If you haven’t subscribed to this blog yet (top right of the page) please do so immediately. Everyone on the email list will be getting something very cool, soon.

 

How to Use This Site

This website is 100% dedicated to helping youPump trainers make more money and completely understand how to use youPump. There are many new people checking out this site so I am going to show everyone around.

1. I’ve said it in every post so far, but it is very important to subscribe through email. It’s the button on the top right and it only takes 4 seconds to sign up. I’m timing you.

2. Here are a few important recent posts

• The guaranteed way to make money with youPump in the next week
• The attitude it takes to be a successful trainer
• Adding banners to your website (scroll down)

3. Ask questions and leave comments. Without a doubt, the trainers that make the most money with youPump are the trainers that participate whether it is on a conference call, through email or calling us direct.

Please look around. Thanks

Bringing youPump into your business

If you haven’t subscribed to this blog yet, please do so (the link is to the right).

This post tells the story of meeting a trainer yesterday who explained youPump to me. (Yes I work for PumpOne and he was just introduced to the site) Sometimes it helps to be brilliant (like him) and take a step back.

For the purposes of this story we’ll just call the trainer Mr. By all accounts Mr. has a very successful training business. We showed a demonstration of creating a workout in youPump and walked Mr. through a trainer webpage and customer download process. Mr. understood the product and said that it seemed very easy to use and more advanced than other websites he had seen.

The real real insight, for me, came when I asked if his customers would use this. Mr. looked at me and said that his clients do what he tells them to do, plain and simple. “When I’m in the gym I don’t ask them to do exercises, I tell them which exercises to do.” He said that he gets paid to show people results not talk about exercising.

The tone wasn’t mean or ‘controlling’ of his customers. His attitude was clearly that if he makes youPump part of his training business his customers will also, period.

Do you ask your clients to do exercises or do you tell them? Have you decided to make youPump a component of your training? Leave a comment below.

Mr. did.

Building Your Training Biz Online AND Offline

Some people we meet at trade shows worry that youPump will cannibalize their one-on-one training business. The first thing that goes through my mind when I hear this is “Man, this guys clients must not really like him.”

I guess it’s one way to go through life worried that you’re going to be replaced by pictures and music, but I don’t think successful people really concentrate on that. Instead, successful people use new and exciting tools to their advantage.

Our most successful youPump members sell programs to their clients and use youPump to get new personal training clients. How do they do this??

Tell me if this sounds at all familiar – You are walking through the gym and you notice someone doing an exercise completely wrong. (Successful) trainers see this as an opportunity to approach a possible client. In the textbook example the trainer corrects the person and also mentions that one on one training will help all aspects of fitness. What happens next depends on the people and situation, but the golden rule is to always leave a card so they have your contact information.

How can youPump help??

Convincing someone to buy a 10 pack of training sessions isn’t the easiest thing to do. Here is where you can use youPump as a tool. If the person is hesitant about jumping on for training or seems worried about the price of training, offer to make them a customized digital trainer. This is a lot easier to sell them.

Here is what is great about this strategy. Not only are you making money by selling the trainer, but you are also starting a serious conversation with a potential customer. At the end of the day, the more people that look to you for fitness advice, the more successful of a trainer you’re going to be. A good percentage of the people that buy digital trainers will eventually become full time clients.

Please leave a comment about this post.

youPump tip #3

First off, thanks to everyone that has been reading the blog and subscribing through email. If you would like to get these tips in your inbox, just click at the top right of this page. Also, if you work with other personal trainers (and I know you do) please let them know about this site. We talk a lot about youPump, but we’ll also discuss/answer any questions regarding PT and technology.

Tip #3 is common sense – Memorize your web store address and give it to everyone. You should be promoting your personal training business at all times. I am sure that you have at least one story about meeting an eventual client in an unconventional way.

Your web store address is www.pumpone.com/trainer/YOUR ID #. If you are getting new business cards, this should be included; if you have business cards already, it is very inexpensive to get stickers to put on the back. This way, every time you drop a business card there is a chance the recipient will check out your store.

Have you ever been in a conversation where someone discovers you’re a fitness professional? I bet at least one third of the time someone asks a workout question. Now when you respond you can include that they should check out your website where you have created workouts that go on their iPod. You can also add that you can personally design them a workout.

If you have questions or comments please leave them below.

Welcome to Personal Trainer Technology Blog

We are dedicating this website to the goal of increasing every youPump trainer’s online revenue. Just like exercise, this will only work if you keep up with it.

Fortunately, technology has the ability to make everything easier. If you are serious about making money with your youPump business, you have to keep reading this blog.

It’s very easy to subscribe by email. Simply click the button on the top right of this page and you will receive essential tips that will optimize your youPump business. Please subscribe and read below for the first few youPump Tips.

Quick and Easy

                               

I am guessing that every personal trainer reading this blog has at least one email account.  The easiest possible way to promote your PumpOne store is to put a link in your email signature. It is very easy to do and now everyone that you mail will be reminded to check out your store.

Don’t simply paste the link in, though, use some creativity. “Get my Workouts on your iPod” or “Your Personalized Workout is on my Web Store” should work much better.

If you have any technical questions, please leave them in the comments or email the office.

youPump Tip #2

If you thought that Tip #1 (below) was straight forward, just wait. Now that you have designed a program for a client, you need to present your client with the idea and convince them to buy the program.

Hopefully you chose a client that would benefit from an iPod workout in the first place.  Tell your client that the program was designed especially for her and when she should use the program – ie. vacation or on Mondays and Wednesdays while she works out without you. Make sure that your client has a hand-held device and understands how to download from the web (It’s 2007 most people know how.)

The big issue is to write the web address to your online store clearly and tell your client the benefits of this product. The product is easier for you to make, easier for her to understand, more convinient and it’s the newest thing- everyone will be doing it soon. Also, if your client agrees, let her know that you will check up and remind her if it hasn’t been downloaded. After all you want her working out correctly.

Finally, be sure you have priced the workout program correctly. We suggest that the minimum price is $5 per workout included and the maximum price shouldn’t be more than your hourly rate.

Any other tips from existing trainers on how to sell your first program? Email me or leave them in the comments.

youPump Tip #1

If you are a personal trainer reading this blog you probably already know about youPump. Just in case, I will recap of the service before I give some promotional tips. To get these tips in your email just click the button at the top-right of this page.

youPump allows personal trainers to build workout programs using PumpOnes exercise image library. Once your exercise programs are built we post them to your personalized web page. The goal is that you drive traffic to your web store, people purchase your programs and you make extra money without being at the gym.

Easy enough, right? We are starting a program to share some tips we’ve learned in order to make things easier, and of course, help you make more money.

So the big focus of this blog is to help you, youPump trainers, make this a very profitable summer for your youPump store.

Tip #1
By far the easiest way to make sure that your youPump web store is instantly profitable is to build and sell programs to your existing clients. Your current customers use your training for 1 reason, to workout more effectively. Fortunately, this is the mission of the entire PumpOne company. To take it a step further, youPump was designed as a tool to help trainers accomplish this specific goal – communicating effective workouts to your customers.

Design your first workouts with specific customers in mind. Maybe it is the guy that always seems to be traveling for work, or the lady that is always asking what she should be doing when she goes to the gym with her neighbor on Tuesday nights. I bet most of your customers would like more time with you in the gym, they just can’t afford it. Now they can.

Which one of your current clients is the most likely to buy a digital trainer first? After you figure that out, all you have to do is build his workouts.

Tip #2 will be coming shortly so be sure to check back. Like I said the easiest way to stay informed is by clicking getting these posts emailed to you at the top-right of this page. (if you have questions just leave a comment and I will help).

Focus and Results

In business, fitness and really every aspect of your life there is a strange yet vital relationship between focus and results. For some reason I always think of the 80/20 rule when these words pop in my head.

I’d be willing to bet that when you focus, probably about 20% of the time, you get the majority of your results (maybe 80%??). Conventional wisdom says that 2 heads are better than one, it’s a numbers game and you should have as many irons in the fire as possible. I’m starting to think that this wisdom isn’t so wise anymore. Sometimes the best thing you can do is become great at one thing and forget somethings that aren’t effective.

With that ultra-long preface I am introducing a focus to this blog. PumpOne is currently the leading technology company focused on personal fitness and more importantly the personal trainer and portable markets. What does this mean exactly? PumpOne is the best in the world at teaching personal trainers to use technology and using technology to teach personal fitness.

From now on, the focus of this site will be exactly that – to help trainers use technology (BTW we make a great product for this – youPump.com) and to use our technology to help people get fit (uhhh, we make a great product for this too). Sometimes things just make sense.

I’ve added two categories on the left to help with these objectives. The best way to keep up with this free advice is to “subscribe” to this site. Click near the top right where it says Subscribe to youPump by Email If you have any questions at all, just leave a comment and I’ll help you out.

More to come…